Parisera is an online repository of luxury handwoven saris.
Our name, derived from the Sanskrit word ‘parisara’, meaning environment, speaks to a mindfulness of context. We are concerned not merely with the ‘what’ of beautiful things, but also the ‘how’, the ‘where’ and the ‘why’. Within the warp and weft of a sari made painstakingly by hand, live many histories and legacies – and when tended to with curiosity and respect, they elevate the sari from just a beautiful garment to a singular possession of great value. Craft, Provenance and Identity, therefore, are our guiding principles, and, we believe, the litmus test of true luxury. Every one of the handcrafted products we source from artisans across India bears a happy intersection of these ideals.
Rich and increasingly rare indigenous textiles, made from natural fibres, lovingly wrought by hand, and suffused with tradition. And the incredible skill of the weaver who fights mounting odds to keep them alive.
The origin of a craft tradition, which tells the story of a place, a people and a time – of India itself. Preserving its integrity is a way to witness and celebrate diverse narratives, as well as imbue products with meaning and uniqueness.
The rigorous curation of products to seamlessly fit the modern woman’s idiom of quality, design and eco-consciousness – but with craft as the focal point always.